According to the SCAA – Specialty Coffee Association of America, in producing that perfect cup of joe you enjoy to start your morning off – 53 GALLONS go into it. From the production of coffee beans to the brewing to the production of milk from cows to the paper cup, coffee uses lots of water.
Creating paper cups uses a great amount of water. From watering the trees that produce the paper pulp to washing it to using water to mold the pulp into the shape, using non-reusable paper cups are costly to the environment. Next time you are in the cafe, bring your reusable cup. Not only will you be helping the planet out, but you can also receive a discount on your delicious drink for doing your part. We at Virtuoso really stand by our mission statement of creating a business model that takes into consideration the fragility of our natural surroundings. We would love it if you helped us out with this too!